Persona: Busy Pinellas County Homeowner

• Role and context: Pinellas County homeowner with a backyard pool and a full work schedule.
• Trigger: Tried to keep up with the pool herself and gave up after an algae problem.
• Jobs to be done: Hand off everything on a set schedule, get told what was done, fix the green pool.
• Decision criteria: Local company, set schedule, handles all chemicals, reports after visits.
• Objections: "How much does it cost?" "Can they fix the algae fast?"
• Their words: green pool, algae, St. Petersburg, Clearwater, Largo, handle all the chemicals
• Likely questions to AI tools (from AI visibility audit prompts):
• "Who can fix a green pool fast in St. Petersburg?"
• "How much does weekly pool service cost in Pinellas County?"
• "Pool service companies in Pinellas County that handle all the chemicals"
• Fit: Green pool recovery, then Weekly Pool Service. AI visibility for this persona: 0% (Nov 6, 2026 audit).

Based on the AI visibility audit persona of the same name (Nov 6, 2026 audit). Not yet checked against customer evidence.